1-855-321-7473

M-F 9am-5pm Eastern

Rise | We've Done the Research

HVAC basement
Photo Courtesy of Joe Strommen

2. Why did you decide you needed to work on the electrification of homes as your full time occupation?

Because nobody else is doing it, and it is a massive opportunity. Equally importantly, it’s an opportunity to make the world better by fighting against climate change.It’s 100% clear to me that electrified heating is the future. Heat pumps and renewable electricity will continue to get better and cheaper, while more and more people—including policymakers and regulators—are understanding the problems caused by fossil fuels. 

 3. Why are you focusing specifically on home heating and water heating?

Home and water heating is a sector that is a major part of my own—and nearly every homeowner’s—carbon footprint, as the two combined make up over 50 percent of a home’s energy use. So far, there doesn’t seem to be much traction around solving it for cold climates. But we already have the technology! Heat pumps are well-established products that have been sold for decades. What’s missing is a way to make them cost-effective and appealing for existing natural gas users. The way we’re approaching this at 2040 Energy is to provide an integrated system: cooling, heating, and hot water, all working together. We also include thermal energy storage (i.e., a big hot water tank) to enable smart-grid technology, which can reduce electricity costs by up to 50 percent.

Loading...
Loading...
Article By

Melissa Rappaport Schifman

Melissa became the Twin Cities’ fifth LEED for Homes Accredited Professional (LEED AP) and completed the work necessary to get her own home LEED Gold Certified, the basis for her book, Building a Sustainable Home: Practical Green Design Choices for Your Health, Wealth, and Soul, (Skyhorse Publishing, August, 2018). With her corporate experience in finance, marketing, and business development, and an MBA and Master’s in Public Policy from the University of Chicago, Melissa has been providing sustainability advisory services to businesses, governmental agencies and non-profits, focusing on strategic and operational change that provide bottom-line financial returns. She has led the LEED certification of two million square feet of commercial buildings, written GRI-compliant Corporate Sustainability Reports, is a LEED Pro Reviewer and LEED mentor with the U.S. Green Building Council. She is the founder of Green Intention LLC where she writes about sustainable home living.

Melissa Rappaport Schifman