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There's a huge shift happening: homeowners and homebuyers are taking time out of their day to figure out: "why should I buy this product? Why is it good or bad for me?"
And with this, real estate agents who are educated about sustainability will have a leg up in the industry and will be able to provide their clients with a better service.
Jennifer went on to say that:
The shift toward sustainable homes will be consumer-driven. We need to come together as a team to drive change, and Rise courses have the research and content that are tools in Realtors'® toolbox.
The two discussed the fact that homebuyers want their agents to be able to give them detailed information on the state of the home before ever getting to a home inspection. So, that's why Rise has developed courses that go straight to real estate agents so that they can equip their clients with the best information.
Rise sees Realtors as a portal to get the message out there.
Listen to the full episode here!
Mika Solway
Not everyone was born in a geodesic dome with a solar-heated chicken coop (like Mika), but that doesn’t mean they can’t live in a healthy home with a positive impact on the earth. Mika is a LEED AP and an experienced leader, passionate about bringing sustainability to the masses.