Rise has written previously about zero waste for our homes. Integral to "zero waste" is the concept of a product's entire life cycle—from manufacturing to use to obsolescence. That's where the pioneering standard of "cradle-to-cradle" comes into play.
Cradle to Cradle Certified Product Standard is the certification that helps regulators, consumers, employees, and the industry have a clear, evident, and tangible validation of a manufacturer's commitment to their communities and sustainability. The first thing you might want to know about this certification is the meaning of "cradle to cradle." The phrase we're familiar with is "cradle to grave," right? So why the switch? As it turns out, the question is critical to the mission of the Cradle to Cradle Products Innovation Institute, a nonprofit based in Oakland, California, and the Netherlands.